APR 24, 2026

Improving performance by prefetching product pages from Etsy Search

Rarely are there opportunities for big, bold, game-changing improvements in web performance. The Speculation Rules API (SRA) is a recent browser development...

Performance Backend Etsy Search Speculation Rules API Web Performance API Design

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Making Ads Count: Using MMoE and Auxiliary Tasks to Better Connect Buyers & Sellers

When buyers search on Etsy, they need to quickly and easily find the perfect item. At the same time, sellers need to be confident their unique products are...

PlatformFrontend

13 min

EtsyMar 20, 2026

Making Ads Count: Using MMoE and Auxiliary Tasks to Better Connect Buyers & Sellers

When buyers search on Etsy, they need to quickly and easily find the perfect item. At the same time, sellers need to be confident their unique products are...

PlatformFrontend

13 min

Weekly Brief

Top 10 engineering articles delivered every Monday.

EtsyMar 19, 2026

Migrating Etsy’s database sharding to Vitess

Etsy has maintained a sharded MySQL architecture since around 2010. This database cluster contains most of Etsy’s online data and is made up of ~1,000 tables...

PlatformFrontend

11 min