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Etsy Engineering Engineering Blog

20 articles on EngBrief

Etsy's Code as Craft is one of the original engineering blogs, running since 2011. Posts cover the marketplace platform powering millions of independent sellers, including search relevance, experimentation frameworks, continuous deployment, machine learning for recommendations, and the engineering culture of a fully remote team.

SearchExperimentationContinuous DeploymentMarketplace
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Latest Articles

Etsy Engineering13 min16d ago

Making Ads Count: Using MMoE and Auxiliary Tasks to Better Connect Buyers & Sellers

When buyers search on Etsy, they need to quickly and easily find the perfect item. At the same time, sellers need to be confident their unique products are...

Etsy Engineering11 min17d ago

Migrating Etsy’s database sharding to Vitess

Etsy has maintained a sharded MySQL architecture since around 2010. This database cluster contains most of Etsy’s online data and is made up of ~1,000 tables...

Distributed SystemsDatabases
MySQLVitessKubernetesDatabase ShardingLarge Scale SystemMicroservicesDatabase Architecture
Etsy Engineering11 minJan 16, 2026

How Etsy Uses LLMs to Improve Search Relevance

Ever searched for something specific, only to be met with results that are close, but not quite? On Etsy’s Search Relevance team, that frustration is exactly...

Etsy Engineering9 minNov 25, 2025

Reducing experiment duration with predicted control variates

In 2021, we published a blog post titled “Increasing experimentation accuracy and speed by using control variates,” describing how we reduce the variance of...

Performance
CUPEDExperimentationControl VariatesExperimental Design
Etsy Engineering13 minOct 29, 2025

Improving performance by prefetching product pages from Etsy Search

Rarely are there opportunities for big, bold, game-changing improvements in web performance. The Speculation Rules API (SRA) is a recent browser development...

PerformanceBackend
Etsy SearchSpeculation Rules API (SRA)Web PerformanceOptimization
Etsy Engineering8 minOct 13, 2025

Understanding Etsy’s Vast Inventory with LLMs

For more than 20 years, Etsy has been the destination for human creativity online. Our marketplace is home to more than 100 million special items made,...

LLMsInventory ManagementMarketplace
Etsy Engineering12 minOct 8, 2025

Unlocking Faster Insights with Experimenter-Defined Segmentations

Imagine you have a fabulous idea to drive more sales on Etsy by giving out free ice cream with every purchase. How would you know if it will actually work? One...

Data PipelineExperimentation/Testing
Etsy Engineering7 minSep 3, 2025

Building Etsy Buyer Profiles with LLMs

Every day, shoppers from Etsy's community of nearly 90M buyers visit our marketplace to search for unique, handmade, and vintage items. But with over 100...

Etsy Engineering13 minAug 19, 2025

Context engineering case studies: Etsy-specific question answering

This post investigates the benefits and limitations of prompt engineering in two instances of AI-assisted onboarding relying on large language model (LLM)...

BackendAI
large language model (LLM)Prompt EngineeringAI-Assisted OnboardingQuestion AnsweringContext EngineeringAPI DesignData Pipeline
Etsy Engineering5 minMar 29, 2025

Behind the Scenes - A Glimpse into Tax Calculations

In the past, sellers were responsible for managing and fulfilling their own tax obligations. However, more and more jurisdictions are now requiring...

Etsy Engineering7 minJan 28, 2025

Adopting Jetpack Compose for Etsy’s Android App

One of our Guiding Principles at Etsy is that we “commit to our craft.” This means that we have a culture of learning, in which we’re constantly looking for...

Distributed Systems
Jetpack ComposeAndroidUI/UX DesignPlatform Migration
Etsy Engineering6 minAug 6, 2024

Machine Learning in Content Moderation at Etsy

At Etsy, we’re focused on elevating the best of our marketplace to help creative entrepreneurs grow their businesses. We continue to invest in making Etsy a...

AI
Machine LearningContent Moderation
Etsy Engineering5 minJun 17, 2024

Enhancing Cloud Usage Forecasting, Monitoring & Optimizing

In 2020, Etsy concluded its migration from an on-premise data center to the Google Cloud Platform (GCP). During this transition, a dedicated team of program...

CloudDatabasesPerformance
Google Cloud PlatformPostgreSQLCloud MigrationMonitoringOptimization
Etsy Engineering11 minJun 7, 2024

Efficient Visual Representation Learning And Evaluation

Etsy features a diverse marketplace of unique handmade and vintage items. It’s a visually diverse marketplace as well, and computer vision has become...

Computer VisionVisual Representation LearningEfficient LearningMachine Learning Evaluation
Etsy Engineering9 minMar 18, 2024

Macramé: Untangling the Knot on the Etsy Android Listing Screen

Easily the most important and complex screen in the Buy on Etsy Android app is the listing screen, where all key information about an item for sale in the Etsy...

Etsy Engineering15 minMar 5, 2024

How We Built The Deals Tab in Swift UI

Balancing Engineering Ambition with Product Realism Introduction In July of 2023, Etsy’s App Updates team, responsible for the Updates feed in Etsy’s mobile...

SwiftUISwiftMobile App DevelopmentUI Design
Etsy Engineering9 minSep 18, 2023

The AR Measuring Box: Etsy's answer to Big Tape Measure

A little while ago, Etsy introduced a new feature in its iOS app that could place Etsy sellers' artwork on a user's wall using Apple's Augmented Reality (AR)...

Augmented Reality (AR)Apple AR toolsiOS appAR Development
Etsy Engineering7 minSep 5, 2023

The So-fine Real-time ML Paradigm

Introduction Each year, Etsy hosts an event known as “CodeMosaic” - an internal hackathon in which Etsy admin propose and build bold advances quickly in our...

AI
Etsy Engineering9 minJul 14, 2023

Leveraging Real-Time User Actions to Personalize Etsy Ads

Introduction Personalization is vital to connect our unique marketplace to the right buyer at the right time. Etsy has recently introduced a novel, general...

AI
Machine LearningML modelsPersonalizationAPI DesignReal-time ProcessingData PipelineMicroservices
Etsy Engineering5 minJun 23, 2023

The Problem with Timeseries Data in Machine Learning Feature Systems

Introduction The Feature Systems team at Etsy is responsible for the platform and services through which machine learning (ML) practitioners create, manage and...

AI
PythonTimeseries DataMachine LearningFeature EngineeringData SystemsMachine Learning Infrastructure